Must-Read Books for Coaches and Consultants
Traffic Secrets: The Underground Playbook
Russell Brunson didn't invent the term "click funnels" but more than anyone else he has made it famous. An absolute must-read for coaches and consultant, Traffic Secrets will give you all of the core concepts for building better sales funnels. Russell is a great example of how a book can work in a powerful sales funnel. The classic sales funnel that he teaches in his courses involves a "low-ticket" sale to pre-qualify prospects - and a book is perfect for this. Someone who buys a copy of this is a perfect candidate for the free webinar that you have worked so hard on to sell your "high-ticket" package.
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